4 Amazing Perks Of Hiring A Translation Agency ⋆ The Costa Rica News - The Costa Rica News - Translation

Businesses and educational institutions have to ensure that they reach out to audiences across countries. Translating important documents and content into foreign languages is the best way of reaching your organizational goals. 

The three available translation solutions available in the market are 1)building an in-house translation department, 2) relying on AI for translation, and 3)hiring a translation. An in-house translation is a costly option that requires time and effort to build. AI isn’t reliable as of now. The best option you have is hiring a translation agency. 

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Translation services are the most affordable option that you can avail of for the success of your business. Here in this article, we will show you why you should work with a translation agency – keep reading! 

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1. Professional Expertise

Professionalism is the most important thing you have to look for in an agency. Gone are the days when you had to rely on one or two service providers. There is a wide variety of services and agencies that you can hire if you are not satisfied with the results of an agency. 

Working with a professional translation agency like JK Translate helps you benefit from the best professional expertise. Their translators are native speakers of a language and ensure that the content they translate resonates with the people in their country. 

The ability to work with professionals of a language helps you identify your target audience. With a proper audience of what your audience demands and how they communicate, you can build custom products and solutions for a geographic audience that will sell like hotcakes! It gets easier for you to build a buyer persona. 

2. Focus On Quality

Quality is the most important metric for the better reach of your message. If the translated content is not readable by your target audience and native speakers find problems, it will become difficult for you to get your message across. 

Poorly translated marketing material will show to your target audience that your company doesn’t focus on proper research. It will leave a bad impression about your company and what you offer. Not building authority among your audience will lose the trust you’ve built in the industry. 

Therefore, you have to ensure that your content is translated by professionals who focus on quality. Working with a skilled agency is the only way of achieving this goal. 

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3. Human Touch

There are several AI-based translation services in the market that you can try. The biggest downside of such services is that they lack a human touch. Their translated content reads like a Ph.D. thesis and is devoid of any emotional value. 

Although there’s no doubt about the progress of such AI translation solutions, and they might become usable in the future, they currently don’t provide you the quality and value you want. The only reliable option is hiring an agency that knows the importance of proper translation and can provide amazing results all the time – enabling you to build a connection with your audience. 

4. Reliable Professionals

Working with a professional agency doesn’t mean that they are reliable too. Many agencies have hired skilled professionals for translation services but damage their clients by leaking their business credentials and information. 

The agency you choose for translation should be reliable. Checking out the reviews of a translation agency is the only way of ensuring if you can trust them or not. An agency’s portfolio speaks volumes about their expertise and the type of clients they have worked for in the past. If an agency has worked with Fortune 500 companies, then it shows that their translation solutions must be trusted in the industry. 

SP

https://gnosiscr.com/

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Google Meet is testing a live translation feature » Stuff - Stuff Magazines - Translation

Live transcription features are becoming increasingly saturated across most of the platforms we use — Facebook, YouTube, and even video conferencing platforms like Microsoft Teams, Zoom, and Google Meet. While most of ‘em only feature English live transcriptions, Google is upping the ante by testing a live translation feature. 

Google Meet in jou taal

Currently a beta feature, the live translation option will allow for real-time translated captions in a video conference in a meeting. It’s being tested with English to Spanish, French, Portuguese, and German. 

The way the feature currently works, it’ll only be available to a few key Meet user groups: Google Workspace Business Plus, Enterprise Standard, Enterprise Plus, Education Plus, and Teaching & Learning Upgrade users. If you’re keen, administrators will have to apply for access through their corresponding Google Suite package. 

Once that’s done, it’ll be available as a toggle in the settings, under Captions. There you’ll be able to choose one of the translated languages.

“Translated captions helps Google Meet video calls to be more global, inclusive, and effective by removing language ability as a barrier to collaboration. By helping users consume the content in a preferred language, you can help equalize information sharing, learning, and collaboration, and make sure your meetings are as effective as possible,” Google’s announcement reads

Of course, we’ll have to wait an undisclosed amount of time until the feature supports any African languages. We guess business meetings in Europe are deemed more important? Still, the tech could open up international borders in terms of employment and education if applied correctly. 

Source: Engadget

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Fall Literature In Translation Roundup - NPR - Translation

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NPR

The author and translator Jennifer Croft recently wrote an op-ed setting out the reasons why translators should be named on book covers. I could not agree with Croft more; I agree so much, in fact, that reading the op-ed infuriated me, for the simple reason that Croft shouldn't have needed to write it at all.

From my vantage point as both a translator and a book critic who frequently reviews translated works, putting the translator's name on the cover is as vital — and as logical — as putting the writer's name there. I want to know whose words the book holds. Often, in fact, I choose to read a translated book precisely because I admire the translator's previous work, as is the case with all three books below. Take Annie McDermott, who translates, among others, the cult-favorite Uruguayan novelist Mario Levrero. I have been a Levrero fan since I began reading him in Spanish over a decade ago. McDermott's translation of his novel Empty Words still amazed me. It showed me bits of the text I had missed in Spanish, while capturing the charmingly oddball Levrero spirit I love. Naturally, then, I rushed to read McDermott's newest Levrero translation. The moment I saw her name on the cover, I knew I was in good hands.

The Luminous Novel, by Mario Levrero, translated by Annie McDermott

And Other Stories

Let me get the comparison out of the way: if you like Karl Øve Knausgaard's My Struggle, then you will love Levrero's Luminous Novel. The book, which is generally considered his masterwork, is split into two entirely unequal parts: The first 400 pages are Levrero's diary of how he spent his time after being awarded a Guggenheim grant in 2000, and the final 100 are the first chapters of the incomplete, autobiographical "luminous novel" that he was meant to finish with his Guggenheim-financed time. In the diary, which is at once mundane, endearing, and shockingly relaxing to read, Levrero — or a character based on Levrero — describes his daily routines and obsessions: a dead pigeon decomposing on a neighboring roof, his efforts to make Microsoft Word work better, his quest to buy his first-ever air conditioner. Every so often, he writes a hilarious, apologetic letter to Mr. Guggenheim, promising to resume work on the novel soon; sometimes he thinks sadly, "I wonder what I have been doing all this time"; occasionally, he has moments of pure triumph, as when he installs his air-conditioning unit and exults, "HA HA HA! I have defeated summer!"

Translating a novel powered entirely by the narrator's self-deprecating charm cannot be easy, but McDermott does an exceptional job. Levrero, at one point, worries that he has become addicted to the "trance states" of playing online card games and reprogramming Word; his concern is fair, but it also highlights the fact that reading The Luminous Novel can itself induce a trance state. McDermott's prose is quietly rhythmic, highly entertaining, and extremely easy to settle into. After 500 pages, I was still disappointed that the book had to end.

Kaya Days, by Carl de Souza, translated by Jeffrey Zuckerman

Two Lines Press

In 1999, the Mauritian singer Kaya, who invented the musical genre known as seggae, died in police custody after getting arrested for smoking marijuana onstage. His death led to days of unrest, which the Mauritian novelist Carl de Souza captures beautifully in his tense, urgent novella Kaya Days. Rather than center his story on the protests, though, de Souza weaves in and out of them as his protagonist, Santee, searches for her runaway brother Ram. In the novella's first chapters, Santee is shy and sheltered; she wanders into a brothel without realizing it, and fails to recognize a predatory sexual advance until it is quite close to too late. To Santee, the city is "Ram's world" — as, indeed, is everywhere else. "At the village, at Ma's," she thinks, "Ram was the center of the universe." In Kaya Days, though, Santee is the center. She learns to navigate male attention; she joins in looting; she goes swiftly from awestruck at the sight of a ravine to herself striking awe in her suitor and guide. By the novella's end, Santee has stepped into a confident, adult version of herself.

De Souza's prose, which includes significant amounts of Kreol in addition to French, mirrors his protagonist's transformation: his sentences, in Jeffrey Zuckerman's excellent, language-mixing translation, are compelling at the book's start, but become downright hypnotic by its end. Kaya Days is a novella designed to be read in one gulp, and Zuckerman's prose is propulsive enough to make the book nearly impossible to put down. In his translator's note, he writes that "finding an English to mirror the frenetic energy of [de Souza's] French and Kreol has been both a mind-bending challenge, and a delightful opportunity to revitalize English." His prose here is vital in both senses of the word: full of life, and unmissable.

Life Sciences, by Joy Sorman, translated by Lara Vergnaud

Restless Books

Ninon Moise, the teenage protagonist of French novelist and journalist Joy Sorman's Life Sciences, is the lone daughter of a mother whose family has a centuries-old legacy of bizarre female illnesses. Ninon's mother Esther cherishes this dark heritage; she tells Ninon stories of their ancestors' seizures, injuries, and addictions, describing them with "dramatic glee and theatricality." Ninon can tell her mom is waiting for her to get sick — but when the skin on Ninon's arms suddenly becomes painfully sensitive, rendering even the brush of a sheet agonizing, her relationship with Esther instantly falls apart. Alone, Ninon navigates years of medical disbelief and bafflement; often, she feels as if her skin itself has "become a hallucination."

Sorman uses her protagonist's suffering to critique the medical establishment, with its massive imbalance of power between doctor and patient; by the time Ninon turns from doctors to Paris's odd host of shamans, it seems clear that to Sorman, the two are barely distinguishable. Her detached tone, which Lara Vergnaud makes crisp and stylized, adds to the sense of novel-as-critique: often, Sorman's narrator seems to be speaking in voiceover, as if Ninon were the subject of a documentary. This strategy serves to alienate the reader from Ninon, precisely as Ninon's pain alienates her from her mother and from her peers. Life Sciences is a lonely book — and, for that reason, an effective one. Unsympathetic as Sorman's style may feel, it forces the reader to reckon with what Ninon is going through.

Lily Meyer is a writer and translator living in Cincinnati, Ohio.

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Lost in translation? Not for this La Salle professor - La Salle University - Translation

Vincent Kling, Ph.D., explains the nuance behind translating to English a 1951 novel written in German.

Translating a 1951 novel from Austrian German to English requires more than sleeplessness. It’s also necessitated a comfortable pair of shoes.

“Truth be told? A third of my time was spent staring at a screen or walking the floors of my home, thinking, ‘OK, what do I do now?’” said Vincent Kling, ’68, Ph.D., a languages scholar at La Salle University and professor of German and French. “How many hours has this taken? The simple answer is I don’t know.”

That’s partly because Kling began translating Heimito von Doderer’s The Strudlhof Steps a quarter-century ago. For context: The cohort of first-year students who started at La Salle in 1996, the year Kling embarked on this effort, are now two decades into their professional careers. The project remained dormant for a dozen or so years, Kling said, before New York Review Books reengaged him on it.

A Fulbright Scholar after his undergraduate tenure at La Salle, Kling is the first to translate The Strudlhof Steps into English. (One reviewer called Kling’s translation “a monumental achievement.”) The novel is available for pre-order now and in paperback in December.

We spoke with Kling about the novel and the art of literary translation:

“That took me blood, sweat, tears,
and plenty of ranting and raving,
to translate what is going on in
that sentence.”
—Vincent Kling, ’68, Ph.D.,
on his latest literary translation

In the simplest terms, what exactly is ‘literary translation’?
Kling: “Language is used in such an unusual way. Every region and dialect offers something unique. In my work, you see that Austrian German is almost like the English that’s spoken in Ireland, Scotland, India, or even the Deep South of the U.S. It’s very much it’s own language. I’ve seen instances in Vienna where Germans have to ask what a word means. Literary translation is being alert to and understanding of the kind of very colorful, brilliant, and playful language that’s intended by an author in one language as you are attempting to translate it into another.”

Just how nuanced is this process? On the surface, and based solely on its name, literary translation would seem pretty intuitive, right?
Kling: “Literature—unlike a newspaper report, or statistical measures—is not an account of facts. Literature is reading for an experience rather than for information, meaning there are different shades to account for, as well as word plays and irony. I’ll offer an example: In this novel, two characters meet up after 10 years. They were supposed to go on a date. Neither showed up and here they are, meeting up again. They’re trying to avoid the subject of standing each other up. The narrator says this, ‘People never converse as vivaciously as when they set out to offset whatever set them off at the outset.’ That’s one of the gems. That took me blood, sweat, tears, and plenty of ranting and raving, to translate what is going on in that sentence.”

Why is this novel such a critically important piece of literature?
Kling: “The Strudlhof Steps was published in 1951. That was a great period of deprivation and loss in war. Vienna was a drab, bombed-out city. The novel offers two time periods, both of which could create great nostalgia. Part one is 1908–1910; the other is 1923–1925. The readers could look back with a tremendous amount of identification with what was lost. In the early period, for example, is the old Austrian-Hungarian Empire, and, in the second part, there are the early years of Austrian Republic. The novel offers a real look backward on ways of life and vanished institutions. The book features the most-vivid descriptions of a city, its surrounding countryside, suburbs, restaurants, cafes, schools, and architecture. You cannot help but feel you are right in the midst of Vienna. It, too, encompasses every type of character—from the lowest of the low to aristocracy and royalty with a lot of intriguing side plots.”

For any aspirant literary translators, what goes into being good at this craft?
Kling: “What goes into a decent literary translation—well, a lot of people who are not looking for the play in language would not see that’s going on. That’s essential. I have a colleague in Vienna who is laudatory and says not only do I understand what language is saying, but I understand what’s going on behind the scenes and the words that are being played with. A recognition sense of irony, sarcasm, and what’s lying underneath the words, to me, is an important skill.”

—Christopher A. Vito

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Google Meet could break down language barriers thanks to new live translation captions - Tom's Guide - Translation

Google Meet now offers a live translated captions feature. This enables the video-chat platform to translate foreign languages in real-time, which could make international calls and business meetings much easier. 

The beta feature was announced this week via a Google Workspace Update and is currently only available to select Google Meet users. Although, like most new beta features it’s expected that once it’s been thoroughly tested it will be rolled out to all. However, Google hasn’t announced when the feature will leave beta just yet.  

Live translated captions turn spoken Spanish, French, Portuguese, and German into fully translated English subtitles in real-time during a Google Meet. Currently, the feature is only able to translate into English from the four languages listed above, although Google may expand these capabilities further down the line.

(Image credit: Google)

This is a pretty significant upgrade from Google Meet’s pre-existing live captions feature. The platform has been able to turn spoken word into captions for quite a while now, but translating foreign languages is a very welcome expansion of the functionality. 

Google explained that the live translated captions allow “Google Meet video calls to be more global, inclusive and effective by removing language ability as a barrier to collaboration. 

"By helping users consume the content in a preferred language, you can help equalize information sharing, learning, and collaboration, and make sure your meetings are as effective as possible.” 

The tech giant also pointed out that live translated captions could be extremely useful in an educational setting. The feature has the potential to allow teachers to communicate with a wider variety of students who may not speak the same language, as well as increase inclusivity among parents from diverse backgrounds. 

In its beta form, the feature is only available for meetings organized by Google Workspace Business Plus, Enterprise Standard, Enterprise Plus, Education Plus and Teaching & Learning Upgrade users. If you meet the criteria, you apply for access to the feature right now.  

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Localization, translation and interpretation - The Signpost - Translation

Language translation and interpretation is a $50 billion industry, which Weber State University, in conjunction with the Department of Foreign Languages, will pay homage to during the week of Sept. 27 through Oct. 1 during the 3rd annual Translation Week.

Professor of Spanish and Department Chair of Foreign Languages Isabel Asensio said she first started talking about translation classes to her colleagues and teaching them to her students about 10 years ago. She knew there needed to be a major or a minor for translation and interpretation at Weber State.

“Many students are not aware of this field,” Asensio said. “They just think you study languages just to be a teacher, but that’s not true. That’s not the only career path.”

Once the major started to take shape, Asensio knew the department needed a main event to help students become aware of the new opportunity. Asensio figured that International Translation Day, which is Sept. 30, would be the ideal time to host the event.

Students play multi-language scrabble at Translation Week in 2019. Photo courtesy of Aubrey Jones from the Foreign Language Department Photo credit: Aubrey Jones

According to the Department of Foreign Languages website, events for Translation Week started on Sept. 27 with Bilingual Readings, where students and faculty will read aloud their work. Asensio will read a short story she translated from Spanish to English.

WSU student Austin Vaughn will read one of his works in Japanese, with the English to follow.

“It’s more localizing them instead of translating them, and I think that’s a pretty important part of translating, so I’m looking forward to showing people that,” Vaughn said.

The readings are open to all who wish to attend. Asensio said this part of Translation Week is new this year, and she is looking forward to it.

Students will also have the opportunity to learn about internships from a panel on Sept. 28. Asensio, along with Amelia Williams, assistant director of programming for Career Services, will moderate the event.

Asensio said they like to focus these panels on career opportunities for students so they can see what it is like in the field for interpreters or translators.

Isabel Asensio, from the Department of Foreign Languages, helped to get WSU on the map for language translation and interpretation. Photo credit: Weber State University

There will be three virtual lecture Q&A sessions. The first is on Sept. 29 and will be with Marta Chapado Sánchez, coordinator of the master’s program in Audiovisual Translation from ISTRAD and the University of Cadiz. Sánchez will speak about the field of AVT and job opportunities.

A lecture with Vicent Montalt i Resurrecció, who is an associate professor in the Department of Translation and Communication at Universitat Jaume I in Castelló, Spain, will feature topics about translation in the medical field and the current trends. This will take place on Sept. 30.

The final lecture will be on Oct. 1 and will feature members of the ALC Bridge committee speaking about the jobs and career opportunities that students can find in the language service industry.

WSU is the only public university in Utah to have degrees in interpretation and translation. This puts WSU on the map and gives students a bigger opportunity, according to Asensio.

Youn Soo Kim Goldstein, Ambrose Amos Shaw Assistant Professor of Localization and Translation, said, “I hope that students and others on campus are able to see the different ways that translation is an integral part of our world, that students are able to think beyond the language classrooms to see the different career opportunities they would be able to pursue with the different programs offered by the Department of Foreign Languages.”

During Translation Week, there will also be a “Bad Translations” contest where students can submit photos they find around Utah of bad translations. Asensio said this is a problem because translators and interpreters don’t get the credit they deserve.

“They assume anyone who speaks a language can translate something, and then miscommunication happens,” Asensio said.

Asensio said she wants Translation Week to bring awareness and respect to the industry.

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Dialect: An Open-Source Translation App for Linux - It's FOSS - Translation

Brief: Dialect is a straightforward app that lets you translate between languages using web services. To explore more, let us take a closer look.

While you can launch the web browser and directly use any translation service to get the job done, a desktop app can sometimes come in handy.

Dialect is a simple translation app that utilizes web services to translate while giving you some extra abilities.

Open-Source Translation App with Google Translate & LibreTranslate

Dialect is primarily an app tailored for GNOME desktops, but it should work fine with other desktop environments.

It lets you quickly translate languages along with a few extra options.

At its core, it lets you choose between Google Translate or LibreTranslate as the translation service.

Even though LibreTranslate cannot come close to Google Translate’s accuracy, featuring it as an option to switch is an excellent addition. At least, for some basic usage, if a user does not want to utilize Google’s services, you have an alternative ready on your desktop.

Features of Dialect

Along with the ability to switch translation services, you get a few more tweaks:

• Pronunciation
• Text to Speech functionality (Google)
• Dark mode
• Translation shortcut
• Live Translation
• Clipboard buttons to quickly copy/paste
• Translation history (undo/redo)

As you can notice in the screenshot, the live translation feature may get your IP addressed banned from using the service because of API abuse.

I tried using LibreTranslate (as shown in the image above) and Google Translate with the live translation feature enabled, and it worked fine.

Maybe if you rely on translations quite often, you may want to avoid the feature. But, for my quick usage, the services didn’t ban by IP address for quite a few test runs.

It is important to note that you can specify a custom LibreTranslate instance if you want. By default, it uses “translate.astian.org” as the instance.

You may not find a separate translation history section, but the arrow buttons in the top-left corner of the window will let you see your previous translations and the translation settings as well.

So, it works as a redo/undo feature as well.

Installing Dialect in Linux

Dialect is available as a Flatpak. So, you should be able to install it on any Linux distro of your choice. If you are new to this, you might want to check out our Flatpak guide for help.

First, add Flathub repo:

flatpak remote-add --if-not-exists flathub https://flathub.org/repo/flathub.flatpakrepo

And then install the application:

flatpak install flathub com.github.gi_lom.dialect

Once installed, look for it in the system menu and start it from there.

You can also explore its GitHub page for more information.

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